{"id":178935,"date":"2013-08-11T22:16:56","date_gmt":"2013-08-11T22:16:56","guid":{"rendered":"https:\/\/2013.birmingham.wordcamp.org\/?post_type=wcb_session&#038;p=178935"},"modified":"2013-08-11T22:45:09","modified_gmt":"2013-08-11T22:45:09","slug":"google-analytics-understanding-your-website-visitors","status":"publish","type":"wcb_session","link":"https:\/\/birmingham.wordcamp.org\/2013\/session\/google-analytics-understanding-your-website-visitors\/","title":{"rendered":"Google Analytics- Understanding Your Website Visitors"},"content":{"rendered":"<p>WordPress is an amazing platform with thousands of plugins themes and options- how do you know if adding a new plugin adds to your website experience or takes from it. In this action packed 30 minute presentation you will learn how to understand what real life visitors do on your website. You\u2019ll understand the following concepts: How to install Google Analytics in WordPress Visits\/Visitors\/Percentage of New Visitors Time on Site and Pages per Visit Bounce Rates and How to Impact Them Determine where your visitors come from and if your marketing is working<\/p>\n<p><strong>This Talk Is For:<\/strong>\u00a0Business Owners, Users<\/p>\n<p><strong>What The Audience Will Learn:<\/strong>\u00a0The audience will learn how to put themselves in their visitors shoes &#8211; resist installing plugins or flashy content for the sake of having it. They will be able to ask the right questions to help improve their website traffic, lead capture, registration or &#8220;check-out&#8221; rates.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WordPress is an amazing platform with thousands of plugins themes and options- how do you know if adding a new plugin adds to your website experience or takes from it. In this action packed 30 minute presentation you will learn how to understand what real life visitors do on your website. You\u2019ll understand the following [&hellip;]<\/p>\n","protected":false},"author":5866631,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1376237100,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[163850],"footnotes":""},"session_track":[174547],"session_category":[],"class_list":["post-178935","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-room-1"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p373XK-Ky3","session_date_time":{"date":"August 11, 2013","time":"4:05 pm"},"session_speakers":[{"id":"163850","slug":"ken-granger","name":"Ken Granger","link":"https:\/\/birmingham.wordcamp.org\/2013\/speaker\/ken-granger\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/sessions\/178935","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/users\/5866631"}],"version-history":[{"count":3,"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/sessions\/178935\/revisions"}],"predecessor-version":[{"id":179106,"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/sessions\/178935\/revisions\/179106"}],"speakers":[{"embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/speakers\/163850"}],"wp:attachment":[{"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/media?parent=178935"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/session_track?post=178935"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2013\/wp-json\/wp\/v2\/session_category?post=178935"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}