{"id":2318,"date":"2018-06-19T00:59:14","date_gmt":"2018-06-19T00:59:14","guid":{"rendered":"https:\/\/2018.birmingham.wordcamp.org\/?post_type=wcb_session&#038;p=2318"},"modified":"2018-06-19T00:59:14","modified_gmt":"2018-06-19T00:59:14","slug":"the-most-important-thing-youre-not-telling-your-clients","status":"publish","type":"wcb_session","link":"https:\/\/birmingham.wordcamp.org\/2018\/session\/the-most-important-thing-youre-not-telling-your-clients\/","title":{"rendered":"The Most Important Thing You\u2019re Not Telling Your Clients"},"content":{"rendered":"<p>I\u2019ve been a internet marketing consultant for several years. Three on my own. Five within agencies before that. While working at an agency, I was the go-to manager for difficult clients.<\/p>\n<p>Over that time I\u2019ve learned the most important thing clients need to hear: \u201cNo.\u201d<\/p>\n<p>I\u2019d like to share with WordPress designers\/developers why clients need to hear them say, \u201cno\u201d. I\u2019ll explain how saying, \u201cno\u201d not only helps the client, but helps you provide greater value to them.<\/p>\n<p>I\u2019ll also talk about strategies on how to say, \u201cno\u201d without coming across as an arrogant jerk.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I\u2019ve been a internet marketing consultant for several years. Three on my own. Five within agencies before that. While working at an agency, I was the go-to manager for difficult clients. Over that time I\u2019ve learned the most important thing clients need to hear: \u201cNo.\u201d I\u2019d like to share with WordPress designers\/developers why clients need [&hellip;]<\/p>\n","protected":false},"author":6592715,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1533419100,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[2253],"footnotes":""},"session_track":[289],"session_category":[],"class_list":["post-2318","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-business"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p9lj3v-Bo","session_date_time":{"date":"August 4, 2018","time":"4:45 pm"},"session_speakers":[{"id":"2253","slug":"david-zimmerman","name":"David Zimmerman","link":"https:\/\/birmingham.wordcamp.org\/2018\/speaker\/david-zimmerman\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/users\/6592715"}],"version-history":[{"count":2,"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2318\/revisions"}],"predecessor-version":[{"id":2470,"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/2318\/revisions\/2470"}],"speakers":[{"embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/2253"}],"wp:attachment":[{"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/media?parent=2318"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_track?post=2318"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_category?post=2318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}