{"id":1363,"date":"2021-12-30T16:48:58","date_gmt":"2021-12-30T22:48:58","guid":{"rendered":"https:\/\/birmingham.wordcamp.org\/2022\/?post_type=wcb_session&#038;p=1363"},"modified":"2022-01-06T16:39:31","modified_gmt":"2022-01-06T22:39:31","slug":"local-search-in-2022-why-you-need-to-focus-on-your-google-business-profile","status":"publish","type":"wcb_session","link":"https:\/\/birmingham.wordcamp.org\/2022\/session\/local-search-in-2022-why-you-need-to-focus-on-your-google-business-profile\/","title":{"rendered":"Local Search in 2022: Why you need to focus on your Google Business Profile"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Your Google Business Profile (GBP) may be considered your \u201cnew home page\u201d, but it doesn\u2019t mean you don\u2019t need a website! <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your Local SEO efforts are more effective when you have a optimized website and GBP for your business. We\u2019ll go over what this means and how your website and GBP work together.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Local SEO has changed significantly over the last 6 years. We will discuss how those changes impact you and the areas you need to understand to stay ahead of the competition. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Find out how these you can you save marketing dollars by focusing on what will get you results.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your Google Business Profile (GBP) may be considered your \u201cnew home page\u201d, but it doesn\u2019t mean you don\u2019t need a website! Your Local SEO efforts are more effective when you have a optimized website and GBP for your business. We\u2019ll go over what this means and how your website and GBP work together. Local SEO [&hellip;]<\/p>\n","protected":false},"author":11496869,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1644089400,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1493],"footnotes":""},"session_track":[28],"session_category":[],"class_list":["post-1363","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-3-working-with-wp"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"February 5, 2022","time":"1:30 pm"},"session_speakers":[{"id":"1493","slug":"tricia-clements","name":"Tricia Clements","link":"https:\/\/birmingham.wordcamp.org\/2022\/speaker\/tricia-clements\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/1363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":3,"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/1363\/revisions"}],"predecessor-version":[{"id":1492,"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/1363\/revisions\/1492"}],"speakers":[{"embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/speakers\/1493"}],"author":[{"embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wporg\/v1\/users\/triciaclements"}],"wp:attachment":[{"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/media?parent=1363"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/session_track?post=1363"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/birmingham.wordcamp.org\/2022\/wp-json\/wp\/v2\/session_category?post=1363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}