Interested in growing your business in 2019? Good. WordCamp Birmingham has a stacked lineup of business-track talks, perfect for taking your agency or freelance business to the next level. Here’s a few Saturday morning highlights!
Dealing with Problem Clients – Fencing in the Friendly Monsters
By Nathan Ingram
Many WordPress business owners are one more bad client away from throwing in the towel. And it’s a shame. Because most problem client issues can be minimized by solid systems and processes. Through hundreds of coaching conversations over the last several years, I’ve seen the strategies in this talk improve the lives of business owners around the world.
In this talk, Nathan Ingram will help participants overcome common client issues. The first half of this talk will examine four important strategies that business owners can implement that will help mitigate problem clients. The second half will focus on four kinds of problems clients and how these strategies apply.
Takeaways: (1) four strategies that will keep problem clients in check, (2) five monsters you should know and how to contain them, and (3) the payoff of protecting your business by building good fences.
Click here to visit Nathan’s website.
7 Key Concepts to Sustainability in Your Business
By Kori Ashton
Kori Ashton has been listed as one of seven women who run tech startups in San Antonio, Texas, to watch. She started her first company at the age of 12, and has had an entrepreneur’s heart ever since. She built her first HTML website in 1998, and was instantly hooked on Web design.
Currently Kori is the CEO of WebTegrity, a WordPress agency, and hosts a weekly giveback to the WP community on her YouTube channel and via PressTribe.
In every workshop or webinar, Kori is determined to share actionable takeaways to our growing community. No boring workshops, no death by PowerPoint. And her presentation for WordCamp Birmingham is shaping up to be one of her best yet.
From Kori:
“As agency owners, there are things we just don’t know yet. Is there something extra that we should be selling? What is our growth plan? How do we reach our sales goals? This workshop will give you 7 Key Concepts to Sustainability in Your Business. These takeaways could be the aha moment that pushes you to a seven-figure agency or more!
I too had a lightbulb moment at a WordCamp workshop listening to someone who had gone before me and began to share his business strategies with us. It changed the projection of my business drastically. I’m excited to pass along what I’ve learned with other freelancers or agency owners in the WordPress community.”
Even if just one of the concepts gives you a new perspective on process, pricing or profit, it will be totally worth attending!
Click here to visit Kori’s website.
Mastering Your Company’s Brand Image
By Jessi Gurr
Jessi has been hand-coding websites since the day her dad brought home an AOL floppy disk in 1993. She started a website development company in 2005, and today runs a website development agency in Minnesota. A passionate entrepreneur, Jessi loves creating jobs, speaking about her experience growing a company, and mentoring freelancers and aspiring entrepreneurs.
Jessi lives in Anoka, MN. Her six-year-old designs her hair color(s). When not running a business or chasing her two young children, you can find her in the vegetable garden or whipping up an impromptu vegan dinner.
Do your customers and your prospects have an accurate image of your company values and strengths? Branding is not your business name, logo, or color scheme. Rather, your brand is how *others* perceive your business. This talk will help you build a successful brand image for your company. We’ll explore brand consistency beyond just the logo and colors, and help you take control over how your customers view your brand. When your current and potential customers have a clear grasp of your brand, they will in turn become brand advocates for your business.
Click here to visit Jessi’s website.
Still need WP Y’all tickets? Get yours now before they run out!
We look forward to seeing you this year!